2026-27
New Product Tour
Watch Jay Siemens give us a quick overview of the new items we're excited to announce for 2026-27
Ready for a Walk Out
Whether it's for early ice, or a quick trip out after work, sometimes a vehicle isn't practical and walking out is on the agenda. We wanted to make that as easy as possible without sacrificing the gear you bring with you.
The new E-Hauler™ lineup features a standalone, extra-large durable hauling Sled, an adjustable folding Cargo Rack designed for your auger (and longer items), and a nordic-inspired Pulk System to distribute weight and make the manual pulling process less wear-and-tear on the body.
FatFish Returns
A new look + a No-Trip door
The popular, original wide-bottom pop-up is back, and available in 3 insulated sizes.
Browse FatFish →
Flexible, Fleece-Lined Float Suit
Stretchy softshell material and a warm microfleece lining keep this new suit versatile enough to meet your changing needs throughout the day. Fully waterproof, and equipped with Uplyft™ Breathable Flotation, this mobility-focused suit is flexible enough to keep up with you, whether it's sitting inside a heated shelter, or running outside chasing down a flag.
Create a bridging hallway using two compatible No-Trip Door shelters, and get your whole crew fishing together!
E-Connect™ Shelter Link →Stretchy and nitrile dipped, these fully waterproof gloves are great for landing whatever you reel up through the hole next!
Dipped Gloves →This wool blend jacket features 3M™ Thinsulate™ insulation and a 5K/5K Waterproof/Breathable rating, packing a performance punch within a classic, cozy style.
Traverse™ Wool Jacket →Full Collection
New for 2026-27
